When Ruth contacted me for a re-design of her blog’s logo the main objective was easily pinned down:
Being the model behind A Model Recommends, Ruth aimed to present her blog more personal and with that also shift more towards her personal brand visually. And you tell me, what is more personal than her name in her actual handwriting?

Not neglecting the name of her blog, for more clarity and class we went for a clear, simplistic and sophisticated font to be combined with her dynamic signature.